Museum für Gestaltung Zürich (ed.)

Breaking the Rules

Posters from the Turbulent 1980s in Switzerland / Plakate der bewegten 1980er Jahre in der Schweiz
Poster Collection 15

With their atmosphere of sociopolitical ferment, the 1980s also witnessed the appearance of a new aesthetic in Swiss graphic design, influenced by the punk aesthetic and first experiments with the Macintosh. Alternative cultural and political movements consciously seized on new visual identities in order to set themselves apart from established institutions. In constructive conflict with the stylistic rigor of the Swiss Style, young designers discovered innovative forms of visual expression which continue to enrich and enhance the world of graphic design today. With posters from 1980 to 1995, this publication presents a heterogeneous collection of design attitudes that consciously break the rules. Included are works by Peter Bäder, Polly Bertram and Daniel Volkart, Richard Feurer, Roli Fischbacher, Peter Frey, Ralph Schraivogel, Mihaly Varga, Cornel Windlin, Ruedi Wyss, and others.

With their atmosphere of sociopolitical ferment, the 1980s also witnessed the appearance of a new aesthetic in Swiss graphic design, influenced by the punk aesthetic and first experiments with the Macintosh. Alternative cultural and political movements consciously seized on new visual identities in order to set themselves apart from established institutions. In constructive conflict with the stylistic rigor of the Swiss Style, young designers discovered innovative forms of visual expression which continue to enrich and enhance the world of graphic design today. With posters from 1980 to 1995, this publication presents a heterogeneous collection of design attitudes that consciously break the rules. Included are works by Peter Bäder, Polly Bertram and Daniel Volkart, Richard Feurer, Roli Fischbacher, Peter Frey, Ralph Schraivogel, Mihaly Varga, Cornel Windlin, Ruedi Wyss, and others.

This book is part of the Poster Collection series. Get the complete series here

Edited by Museum für Gestaltung Zürich

With essays by Martin Jaeggi, Peter Schweiger

Design: Integral Lars Müller

16,5 x 24,0 cm, 6 ½ x 9 ½ in

96 pages, 100 illustrations

paperback

2007, 978-3-03778-094-7, German
English
CHF 34.00

Museum für Gestaltung Zürich, Bettina Richter (eds.)

Niklaus Troxler

CHF 25.00
Poster Collection, vol. 34

Museum für Gestaltung Zürich, Bettina Richter (eds.)

En Vogue

CHF 25.00
Poster Collection, vol. 32

Museum für Gestaltung Zürich, Bettina Richter (eds.)

Stop Motion

CHF 25.00
Poster Collection, vol. 31

Museum für Gestaltung Zürich, Bettina Richter (eds.)

Self-Promotion

CHF 30.00
Poster Collection, vol. 30

Museum für Gestaltung Zürich, Bettina Richter (eds.)

Herbert Leupin

CHF 25.00
Poster Collection, vol. 28

Museum für Gestaltung Zürich, Bettina Richter (eds.)

The Hand / Die Hand

CHF 25.00
Poster Collection, vol. 27

Museum für Gestaltung Zürich, Bettina Richter (eds.)

Japan – Nippon

CHF 35.00
Out of print
Poster Collection, vol. 26

Museum für Gestaltung Zürich, Bettina Richter (eds.)

In Series / In Serie

CHF 35.00
Poster Collection, vol. 23

Museum für Gestaltung Zürich, Bettina Richter (eds.)

Help!

CHF 34.00
Poster Collection, vol. 20

Museum für Gestaltung Zürich, Christian Brändle (eds.)

Kopf an Kopf

CHF 40.00
Poster Collection, vol. 19

Museum für Gestaltung Zürich, Christian Brändle (eds.)

Head to Head

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Poster Collection, vol. 19

Museum für Gestaltung Zürich, Bettina Richter (eds.)

Otto Baumberger

CHF 34.00
Poster Collection, vol. 18

Museum für Gestaltung Zürich, Bettina Richter (eds.)

Photo Graphics

CHF 34.00
Poster Collection, vol. 17

Museum für Gestaltung Zürich (ed.)

Comix!

CHF 34.00
Poster Collection, vol. 16

Museum für Gestaltung Zürich (ed.)

Zürich–Milano

CHF 30.00
Poster Collection, vol. 14

Museum für Gestaltung Zürich (ed.)

Typo China

CHF 26.00
Poster Collection, vol. 13

Museum für Gestaltung Zürich (ed.)

Catherine Zask

CHF 26.00
Poster Collection, vol. 12

Museum für Gestaltung Zürich (ed.)

Handmade

CHF 30.00
Poster Collection, vol. 11

Museum für Gestaltung Zürich (ed.)

Armin Hofmann

CHF 26.00
Poster Collection, vol. 7

Museum für Gestaltung Zürich (ed.)

Donald Brun

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Poster Collection, vol. 2

Museum für Gestaltung Zürich, Felix Studinka (eds.)

Revue 1926

CHF 29.00
Out of print
Poster Collection, vol. 1