EOOS: Designing Impact
What should design aim to do, and what purpose shoud it pursue? "EOOS: Designing Impact" traces the evolution of EOOS, the international design studio from Vienna, from a celebrated product and furniture practice into an organisation that actively redefines the role of design in society, demonstrating how it can be a transofmative force.
In the early 2010s, EOOS closed a successful chapter of retail design for clients such as Adidas and Armani to focus on the global sanitation crisis affecting billions worldwide. Through this shift, the book explores how seemingly contradictory fields are held together by a common attitude where rigorous design thinking bridges use, aesthetics and impact.
Already fifty years ago, the polemical critic of design Victor Papanek demanded that designers in the Global North should devote at least ten percent of their work to the real problems affecting all people. The story of EOOS serves as an example of how this can achieved.
What should design aim to do, and what purpose shoud it pursue? "EOOS: Designing Impact" traces the evolution of EOOS, the international design studio from Vienna, from a celebrated product and furniture practice into an organisation that actively redefines the role of design in society, demonstrating how it can be a transofmative force.
In the early 2010s, EOOS closed a successful chapter of retail design for clients such as Adidas and Armani to focus on the global sanitation crisis affecting billions worldwide. Through this shift, the book explores how seemingly contradictory fields are held together by a common attitude where rigorous design thinking bridges use, aesthetics and impact.
Already fifty years ago, the polemical critic of design Victor Papanek demanded that designers in the Global North should devote at least ten percent of their work to the real problems affecting all people. The story of EOOS serves as an example of how this can achieved.
