Our publishing house makes no concessions to trends and fashion, except in cases where we subject them to a thoroughgoing analysis. We focus on researching complex subjects, interrogating process and method, documenting historic milestones, and occasionally facilitating insights into exemplary praxis. A long-term collaboration exists between the press and the Museum of Design Zürich and the Department of Design at the Zurich University of the Arts.
Coinciding with the new edition of the bestseller Designing Design, Kenya Hara’s latest book, Exformation, searches for the beginning of design in the unknown.
For Kenya Hara, design begins with comprehension of the unknown. The concept of “exformation,” to which a chapter was already devoted in Designing Design, continues to preoccupy the Japanese designer. In contrast to “information,” “exformation” describes how little we really know and thus becomes the starting point for any type of design. Based on a range of projects stemming from Kenya Hara’s teaching at the Musashino Art University, the book describes what “exformation” can look like in design practice and how this concept alters our classic understanding of information design. Following the path embarked on in Designing Design (2007) and its successor, White (2010), Ex-formation continues to explore the void, absence, and indeterminacy in contemporary design
11,8 x 16 cm, ca. 480 Seiten, ca. 500 Abbildungen, Hardcover (2015)
ISBN 978-3-03778-466-2, Englisch€30.00 / $35.00 / £22.00
Ladislav SutnarVisual Design in Action
Edited by Reto Caduff and Steven Heller
Facsimile Reprint of the original book with the same title published in 1961
This project was based on Crowdfunding. Many thanks to all participants!
Sutnar’s brilliant structural systems for clarifying otherwise dense industrial data placed him in the pantheon of Modernist pioneers and made him one of the visionaries of what is today called “information design”. Visual Design in Action is a snapshot of Sutnar’s American period (1939–1976), and includes graphics for Carr’s Department Store, advertisements for the Vera Neumann Company, identity for Addo-X, and other stunningly contemporary works. He is best known for his total design concept for the Sweets Catalog Service and lesser known for introducing the parenthesis as a way to typographically distinguish the area code from the rest of a phone number.
Visual Design in Action is a testament to the historical relevance of Modernism and the philosophical resonance of Sutnar’s focus on the functional beauty of total clarity. This reprint of Visual Design in Action (originally published in limited quantities in 1961) is as spot-on about the power of design and “design thinking” as it ever was.
21,5 x 31,5 cm, 8 ½ x 12 ½ in, 188 pages, 378 illustrations, hardcover (2015)
ISBN 978-3-03778-424-2, English€75.00 / $79.00 / £50.00
Poster Collection 27
Edited by the Museum für Gestaltung Zürich
Gestures and facial expressions are our foremost non-linguistic means of interpersonal communication. It is thus no coincidence that the face and hand are also popular motifs in visual communication. The history of posters is particularly rich in variations on the hand. In consumer posters and billboards, a hand presents desirable products or demonstrates how certain items are used. But the hand can also take the form of a symbolically charged gesture in the political poster: as fist held high, admonishing pointer finger, or violent paw. In cultural posters, the hand then becomes the emblem of the creative and artistic individual. Just as versatile as the rhetoric of the hand are its diverse uses as a design element. Photographic, illustrative and abstract graphic images add up to a small cultural history of the hand as an eloquent conveyor of messages.
16.5 x 24 cm, 6 ½ x 9 ½ in, 98 pages, 120 illustrations, paperback (2015)
ISBN 978-3-03778-477-8, d/e€25.00 / $25.00 / £19.00
The Walking Society
Edited by Anniina Koivu
What is a “walking society”? A society that is in motion, that is setting out for somewhere. And what connects the individuals in this society with the ground they stand on? It’s their shoes of course.
The focus here is on a very special shoe: the Camper shoe. It has gone through considerable changes since its early days, when it was cobbled together by Mallorcan peasants from a piece of car tire and a scrap of fabric. What remains is the philosophy embraced by the Spanish family business, that innovative shoes produced according to the highest standards should not only be comfortable but should also offer their wearers the greatest possible freedom of movement.
The book tells the story of the Camper brand while at the same time unfurling a range of related themes, from the anatomy of the foot to the cultural history of the shoe. All of which leads to a visual exploration of our “walking society.”
16,5 x 24 cm, 6 ½ x 9 ½ in, 408 pages, approx. 500 images, hardback (2015)
ISBN 978-3-03778-462-4, e€49.00 / $49.00 / £35.00
A Book of Things
Jasper Morrison has the ability to bestow things with a distinctive style. His signature style is evident in many of the everyday objects that surround us. His repertoire of essential designs is characterised by simplicity yet complexity, as well as a sense of poetry and humour. Morrison works on a global scale and is one of the most influential product designers in the world today. A Book of Things is a collection of products and projects across the broad spectrum of his activities and demonstrates the continuity of his interests and methods, which he describes in succinct texts. Following on from Everything but the Walls (2002), A Book of Things is a continuation of Morrison’s intense examination of the world of things that accompany our lives and shape our environment.
20 x 27 cm, 312 Pages, 375 illustrations, hardback (2015)
ISBN 978-3-03778-463-1, e€59.00 / $59.00 / £43.00